Prince William 'will be unhappy' at Harry 'exploiting Princess Diana's status' on his new Archewell website, a source has claimed.
The homepage of the new Archewell: Compassion in Action site features a photo of Harry with his mum, Princess Diana, and Meghan with her mum Doria.
Over the images is a New Year message to their fans, in which they say they believe in the best in humanity as they have experienced it.
However royal expert Phil Charles claims that William may be concerned his late mother's image is being "exploited".
He told MailOnline: "I think William will be slightly worried if Harry uses Diana for any of his charitable or commercial ventures without consulting him, and I don't think he would be happy if Harry appears to be exploiting his mother's iconic status.
"It's also very significant that Harry called himself his 'mother's son' but has made no mention of Prince Charles. William is very much following now in his father's footsteps with his environmental and conservation work."
The royal commentator also said it seemed "odd" for Harry not to mention his father.
The website will be the hub for all of their future non-royal ventures, and includes sections for Archewell Productions, which is their Netflix deal, Archewell Audio, the umbrella for their Spotify podcast project, and the Archewell Foundation.
The site states: "Archewell is the organization founded by The Duke and Duchess of Sussex that currently includes: Archewell Foundation, Archewell Audio, Archewell Productions.
"At Archewell, we unleash the power of compassion to drive systemic cultural change.
"We do this through our non-profit work within Archewell Foundation 501(c)(3), in addition to creative activations through the business verticals of audio and production.
"Archewell, through its non-profit work as well as creative activations, drives systemic cultural change across all communities."
白世镜,美人yUnder the audio section, it details the couple's multimillion dollar deal for a podcast series with Spotify, which launched earlier this week.
The description states that they will produce "programming that uplifts and entertains audiences around the world".
It continues: "As part of the partnership, The Duke and Duchess will produce podcasts and shows that build community through shared experiences, powerful narratives, and universal values."
There is also information on the Sussexes' Netflix deal in the production section, which says they aim to "inform, elevate and inspire" and to "utilize the power of storytelling to embrace our shared humanity and duty to truth through a compassionate lens".
The new website also sets out the foundation's work, listing partnerships with the Centre for Humane Technology, the Loveland Project and the Center for Compassion and Altruism Research and Education, Stanford Medicine.